{"id":1567,"date":"2024-05-14T23:02:09","date_gmt":"2024-05-14T23:02:09","guid":{"rendered":"https:\/\/stand4herland.org\/?post_type=resource&#038;p=1567"},"modified":"2024-05-14T23:11:50","modified_gmt":"2024-05-14T23:11:50","slug":"social-norms-and-behavior-change-key-terms-and-concepts","status":"publish","type":"resource","link":"https:\/\/stand4herland.org\/es\/resource\/social-norms-and-behavior-change-key-terms-and-concepts\/","title":{"rendered":"Normas sociales y cambio de comportamiento T\u00e9rminos y conceptos clave"},"content":{"rendered":"<p>Las normas patriarcales arraigadas y una aplicaci\u00f3n deficiente son obst\u00e1culos que se refuerzan mutuamente para los derechos de las mujeres sobre la tierra.<\/p>\n<p>Las normas discriminatorias ahogan y disuaden de la aplicaci\u00f3n, y la falta de aplicaci\u00f3n da legitimidad a quienes niegan activamente a las mujeres sus derechos. Por ello, las Normas Sociales y el Cambio de Comportamiento (SNBC) son un componente central y clave de cualquier intervenci\u00f3n de S4HL. Estos <strong>T\u00e9rminos y conceptos clave<\/strong> y <strong>Recursos adicionales<\/strong> puede ayudar a apoyar la reflexi\u00f3n para identificar los enfoques SNBC para los agentes de cambio WLR.<\/p>\n<p><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-and-Concepts_EN.pdf\"><img decoding=\"async\" class=\"alignright wp-image-1573 size-medium lazyload\" data-src=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-cover-300x255.png\" alt=\"\" width=\"300\" height=\"255\" data-srcset=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-cover-300x255.png 300w, https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-cover-768x652.png 768w, https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-cover-14x12.png 14w, https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-cover-100x85.png 100w, https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-cover.png 871w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/255;\" \/><\/a><\/p>\n<p style=\"margin-bottom: 0px !important;\"><strong><span style=\"text-decoration: underline;\">T\u00e9rminos y conceptos clave del SNBC:<\/span><\/strong><\/p>\n<ul>\n<li><em>ingl\u00e9s<\/em> - <strong><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-and-Concepts_EN.pdf\" target=\"_blank\" rel=\"noopener\">T\u00e9rminos y conceptos clave del SNBC <\/a><\/strong><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-and-Concepts_EN.pdf\" target=\"_blank\" rel=\"noopener\">(pdf)<\/a><\/li>\n<li><em>English<\/em> - <strong><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-and-Concepts_ES.pdf\" target=\"_blank\" rel=\"noopener\">T\u00e9rminos y conceptos clave del proyecto Normas Sociales y Cambio en el Comportamiento<\/a><\/strong><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-and-Concepts_ES.pdf\" target=\"_blank\" rel=\"noopener\"> (pdf)<\/a><\/li>\n<li><em>Fran\u00e7ais<\/em>- <a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/SNBC-Key-Terms-and-Concepts_FR.pdf\" target=\"_blank\" rel=\"noopener\"><strong>Cambio social y de comportamiento (CSC) : T\u00e9rminos y conceptos clave<\/strong> (pdf)<\/a><\/li>\n<\/ul>\n<p style=\"margin-bottom: 0px !important;\"><strong><span style=\"text-decoration: underline;\">Recursos adicionales del SNBC:<\/span><\/strong><\/p>\n<ul>\n<li><strong><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/Strategies-Social-Norms-Resource-Documents-.pdf\" target=\"_blank\" rel=\"noopener\">Recursos y material de referencia para abordar las normas sociales en materia de derechos de la mujer sobre la tierra<\/a><\/strong><a href=\"https:\/\/stand4herland.org\/wp-content\/uploads\/2024\/05\/Strategies-Social-Norms-Resource-Documents-.pdf\" target=\"_blank\" rel=\"noopener\"> (pdf)<\/a><\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Las normas patriarcales arraigadas y una aplicaci\u00f3n deficiente son obst\u00e1culos que se refuerzan mutuamente para los derechos de las mujeres sobre la tierra. Las normas discriminatorias reprimen y disuaden de la aplicaci\u00f3n, y la falta de aplicaci\u00f3n da legitimidad a quienes niegan activamente a las mujeres sus derechos. Por ello, las normas sociales y el cambio de comportamiento (SNBC, por sus siglas en ingl\u00e9s) son un componente esencial y clave de cualquier intervenci\u00f3n de S4HL. ...<\/p>","protected":false},"featured_media":1573,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"resource_cat":[171],"class_list":["post-1567","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource_cat-guide"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social Norms and Behavior Change Key Terms and Concepts - Stand for Her Land Initiative<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/stand4herland.org\/es\/resource\/social-norms-and-behavior-change-key-terms-and-concepts\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Norms and Behavior Change Key Terms and Concepts - Stand for Her Land Initiative\" \/>\n<meta property=\"og:description\" content=\"Entrenched patriarchal norms and weak implementation are mutually reinforcing barriers to women&#8217;s land rights (WLR). 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